The question of whether or no to post in Medium publications has been a thorn in my side for many months now, and part of my research is to learn from the experience of others.
I get your argument of keeping it simple by using a Medium publication, especially for beginners (of which I’m one — been writing here for less than a year), but there’s another school of thought that says using outside newsletter systems (I have a dormant MailChimp membership) gives the owner more control.
Since you’ve published on both sides of that coin, I wonder if you wouldn’t mind expounding on your experience. For instance, maybe compare ConvertKit vs. Better Marketing? Just a thought.
Thanks for the excellent article!